SoftSpot –


A unique website that connects pet owners and veterinarians.

The Company

This Arizona startup had an ambitious goal of digitizing veterinarian services. SoftSpot is the first company to revolutionize vet services – taking consultations and assistance from offline to online.

The Challenge

Develop a user-friendly platform that implements digital technologies to give pet owners the ability to get a consultation with a vet in a simple and automatic way.

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The Approach

We kicked off the development of UX strategy, website and apps design work. After two weeks, the front-end development department joined in to speed up the design process. A week later, back-end development began in order to complement front-end development, save time and optimize resources.
Project Management
UX/ UI Design
Launch and Support
Front-end Development
Final Testing
Back-end Development
Testing the website was scheduled right before launch, while the final tests were held right after the launch. Subsequent technical support and optimization had been extended for an extra two weeks.

For Apple users, we developed an iOS app for SoftSpot which can be used to get a quick consultation or assistance from a vet.

After the launch and real-life testing, we developed and launched the Android version of the App. This sequential approach to the app launch allowed us to save time and resources, as well as provide users with effective solutions.

The Team

  • Project Manager
  • UX/ UI Designer
  • Front-end Developer
  • Back-end Developer
  • Testing Crew

The Result

We were able to help them develop a platform that connects pet owners with vets in just one click.

Softspot got a multi-faceted solution, both in terms of branding and in terms of managing processes. Pet owners no longer have to take their pets to a clinic and wait in long lines to get a consultation. They are able to get assistance as soon as they need it, and don’t have to worry about phone calls or queues. Vets are able to quickly and effectively manage their workload, as well as serve customers with maximum quality.

Some of the highlights of the new site:

  • Structured and systemized information about a pet – with records of previous illnesses and visits
  • Access to database of patients and fully structured information about them
  • Convenient online communication with clients – 24/7

We’re happy to have taken part in such an exciting project and bringing it to life in an original and creative way. We believe that SoftSpot has many opportunities for growth and development, and we’ll be more than happy to contribute to any future endeavors.

We are huge fans of the SoftSpot project and are confident that it can become the Uber of the pet-caring market. Result
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